26 Years Experience
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412 Store
A total of 383 domestic and international stores
and a factory at your service.
Our Story
Our passionate journey to the magical world of perfumes, which activates our different emotions in every nuance, is one of our ways of expressing ourselves in our daily life, and even reflects our character with our choices, has been going on since 1999.
On this pleasant journey approaching 26 years; With our unique essences in different notes, we take our inspiration from the beauties of life and the aesthetics of nature while opening the door to dazzling experiences for you. Believing that smell is the signature of the body, we try to leave unforgettable traces in your memories and make you unique in everyone’s memories with every new perfume we create.
We work with the world’s leading essence manufacturers in the formulation of our perfumes, and we carry out our production in a wide range of products ranging from men’s and women’s perfumes to ambient fragrances, from hair perfumes to cologne in international quality standards.
As Mad Parfum, we invite you to a magical journey in our more than 250 stores in 18 countries of the world and nearly 70 cities in Turkey to discover our different perfumes, each of which will awaken new emotions in you, while taking endless journey in the attractive world of perfumes.
Personal Connection
Helping our customers reflect their unique identity and personal stories, helping them to strengthen their connections with themselves and others.
Artistic Expression
Seeing perfume production as an art, freely expressing our creativity and aesthetic sense and pushing the boundaries to design unique perfumes.
Quality and Innovation
Delivering superior fragrance experiences using the highest quality natural and synthetic ingredients, adopting the latest technologies and most innovative methods in the industry.
Sustainability and Respect to the Nature
Acting with environmental sensitivity, striving to protect natural resources and using sustainable production processes.
Social Change
By creating social impact in the fragrance industry, helping to make positive changes in people’s lives and raising awareness in society.
Personal Connection
Helping our customers reflect their unique identity and personal stories, helping them to strengthen their connections with themselves and others.
Artistic Expression
Seeing perfume production as an art, freely expressing our creativity and aesthetic sense and pushing the boundaries to design unique perfumes.
Quality and Innovation
Delivering superior fragrance experiences using the highest quality natural and synthetic ingredients, adopting the latest technologies and most innovative methods in the industry.
Sustainability and Respect to the Nature
Acting with environmental sensitivity, striving to protect natural resources and using sustainable production processes.
Social Change
By creating social impact in the fragrance industry, helping to make positive changes in people’s lives and raising awareness in society.
Our Values
Creativity
By pushing the boundaries, to create new and impressive perfume combinations, to reflect our artistic vision in perfumes.
Respect for People
Respecting our employees and customers, valuing differences and embracing diversity.
Team Spirit
Emphasizing the importance of working together and achieving success through teamwork.
Customer Satisfaction
Taking care of our customers’ needs, listening to them and providing unforgetable experiences for them.
Quality
With our commitment to the excellence of our products, to provide products that meet the highest quality standards.
Social Responsibility
Taking responsibility towards society, showing sensitivity to social problems and raising social awareness.
Our Targets
Short Term Goals
To increase customer satisfaction by producing creative and sensory perfume collections. To strengthen social media and digital marketing strategies, increase brand awareness and bring perfume experiences to digital platforms. Achieve sustainability goals by adopting eco-friendly production methods
Medium Term Goals
To collaborate with creative perfumers and artists to create unique fragrances. Creating a global presence by expanding into international markets and appealing to different cultures.
Long Term Goals
To revolutionize perfume technology and to be a lead in the industry by offering innovative products. Invest in social responsibility projects and educational initiatives to contribute to society. Support research and development to protect natural ingredients and become an industry leader in sustainability.